OUR STORY
PIONEERS OF VEHICLE SAFETY SOLUTIONS
“FOR OVER 50 YEARS, SGESCO-MAX HAS PROVIDED INNOVATIVE SOLUTIONS TO HELP SOLVE OUR CUSTOMERS’ VEHICLE RELATED PROBLEMS.”
ALBERT McPHERSON, FOUNDER
Over the past half-century, SGESCO-MAX has quietly become an Australian mechanical and electrical engineering company of some renown, driven by wanting to know how things work – and how they can work better.
Our staff have thrived on vehicle auto-electrical challenges and developing market-first solutions using technology sourced from all over the world to create safer and more intelligent vehicles.
In the industries we serve we know only too well that people are human, mistakes happen, and that when you are dealing with large vehicles mistakes can be deadly.
Our constant quest to create safer vehicles and solve emerging challenges caused by greater automation of the industry has driven a safety solutions culture at SGESCO-MAX that is more vibrant than ever.
As we enter the 2020s, we are at the threshold of a quantum leap in technology to help improve vehicle safety systems, driven by the push for autonomous vehicles. Advancements in Radar, Ultrasonic and LiDAR technologies, coupled with the overlay of Artificial Intelligence promise to provide more effective solutions. National transport agencies and local councils are driving a harder line on safety. The industry is responding through commitments, investment, and training to create a safer world when it comes to the use of heavy vehicles on our roads and in workplaces. And SGESCO-MAX is positioning itself at the forefront for companies to embrace the MAX-SAFE Safety Eco-System.
Read about some of our key milestones, and discover how we are creating Australia’s most advanced safety-eco system, on par with London’s Direct Vision Standard, the global standard for reducing VRU deaths.
MAJOR INNOVATIONS
MAX-SAFE ANTI-ROLLAWAY BRAKE SYSTEM™
Created a solution that automatically brakes a vehicle if the engine is on, the park brake not applied, and the driver’s seat vacated.
2000
MAX-SAFE REVERSE WATCH®
Developed an active radar solution that detects obstacles to the rear of a vehicle and automatically applies the brakes, responding before a driver could, to prevent accidents and injury.
2010
MAX-SAFE SEATBELT WARNING SYSTEM™
Developed a commercial grade, reliable system, vastly superior to wireless options.
2015
MAX-SAFE SIDE WATCH™ & MAX-SAFE AUDIBLE WARNING™
Created Australia’s most advanced vulnerable road user detection and warning system using sonars, radars, and sensors to distinguish between human and non-human/stationary objects.
2020
THE MAX-SAFE SAFETY ECO-SYSTEM
The MAX-SAFE Safety Eco-System™ provides a holistic approach to heavy vehicle safety. It combines an array of active safety solutions with driver behaviour and educational tools to provide fleet managers the ability to deliver higher safety outcomes than ever before.
