MISSION, VISION, VALUES
“EVERYTHING WE DO IS ULTIMATELY ABOUT KEEPING PEOPLE SAFE.”
SCOTT McPHERSON, MANAGING DIRECTOR
OUR MISSION
At SGESCO-MAX, our mission is to create a safer, more efficient world, though innovation of heavy vehicles and machinery that:
- Saves people, reduces accidents and incidents.
- Creates solutions that take pre-emptive safety actions.
- Enables our clients to protect their staff and people in the community and property.
VISION
Our unifying vision is to develop the MAX-SAFE Safety Eco-System to be the preferred safety solution used in new heavy-vehicle fleet builds. It will:
- Provide a 360 degree safety oversight of a vehicle.
- Engage active braking and warning actions to prevent accidents.
- Integrate with safety checklists and fleet performance software, to provide an end-to-end solution for fleet and safety managers.
VALUES
We are driven by five key related values that are guiding principles throughout our organisation, as foundations for staff development, R&D, sales, customer service, and delivery.
PEOPLE
While we work to provide safety solutions for heavy vehicles, our fundamental value is the value of human life and that all people can get to where they are travelling to safely. Above all, people are the most valuable and important thing in anyone’s life.
SAFETY
Safety of people is our first priority, followed by safety of property and the environment. Using our technical skills, experience, and connections, we seek to collaborate with industry, government, and other key bodies to do our part in providing safer roads, suburbs, and worksites.
INNOVATION
We create and adapt world leading technology from around the globe to develop innovative solutions to universal and unique safety challenges for our clients. We continue to innovate and improve on best of class solutions to enable our MAX-SAFE Safety Eco-System.
PASSION
At SGESCO-MAX we are passionate about the work we do and why we do it. We love being first to market with a new or vastly improved safety solution. Most of all, we love it when customers adopt our products, knowing the impact that their investments will have on saving lives, saving families, and reducing stress on individuals and organisations.
QUALITY
Companies, councils, and schools, along with drivers, occupants, and road users depend on our solutions to keep people in and around heavy vehicles safe. Reliability, functionality, quality, and aesthetics are key aspects of our solutions. Our commitment to quality and people also extends to providing exceptional customer experiences for our customers.