---
title: About Us | SGESCO-MAX
description: Since 2000, SGESCO-MAX – the home of MAX-SAFE products – has been a leader in developing advanced vehicle safety solutions for a host of industries that use heavy vehicles and related equipment day in and day out.
image: https://sgesco.com.au/hubfs/assets/images/website/sgesco-max-website-featured-image.png
---

# We're here for the long haul

[Company Profile ](https://sgesco.com.au/hubfs/Sales%20Brochures/SGESCO-MAX%20Corporate%20Profile%2018November2025.pdf?hsLang=en)

## Vision, Mission, Values

![Vision](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/vision-icon-circle-red-new-1.png?width=100&height=100&name=vision-icon-circle-red-new-1.png)

#### **Vision**

**Our unifying vision is to develop the MAX-SAFE Safety Eco-System to be the preferred safety solution used in new heavy-vehicle fleet builds. It will:**

- Provide a 360 degree safety oversight of a vehicle.
- Engage active braking and warning actions to prevent accidents.
- Integrate with safety checklists and fleet performance software, to provide an end-to-end solution for fleet and safety managers.

![Vision](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/vision-icon-circle-white.png?width=100&height=100&name=vision-icon-circle-white.png)

#### **Vision**

**Our unifying vision is to develop the ****[MAX-SAFE Safety Eco-System](https://sgesco.com.au/safety-solutions/max-safe-safety-eco-system?hsLang=en)<https://sgesco.com.au/about-us/mission-vision-values?hsLang=en>**** to be the preferred safety solution used in new heavy-vehicle fleet builds. It will:**

- Provide a 360 degree safety oversight of a vehicle.
- Engage active braking and warning actions to prevent accidents.
- Integrate with safety checklists and fleet performance software, to provide an end-to-end solution for fleet and safety managers.

![Mission](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/mission-icon-circle-red-new-1.png?width=100&height=100&name=mission-icon-circle-red-new-1.png)

#### **Mission**

**At SGESCO-MAX, our mission is to create a safer, more efficient world, though innovation of heavy vehicles and machinery that:**

- Saves people, reduces accidents and incidents.
- Creates solutions that take pre-emptive safety actions.
- Enables our clients to protect their staff and people in the community and property.

![Mission](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/mission-icon-circle-white.png?width=100&height=100&name=mission-icon-circle-white.png)

#### **Mission**

**At SGESCO-MAX, our mission is to create a safer, more efficient world, though innovation of heavy vehicles and machinery that:**

- Saves people, reduces accidents and incidents.
- Creates solutions that take pre-emptive safety actions.
- Enables our clients to protect their staff and people in the community and property.

![Values](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/values-icon-circle-red-new-1.png?width=100&height=100&name=values-icon-circle-red-new-1.png)

#### **Values**

**We are driven by five key related values that are guiding principles throughout our organisation, as foundations for staff development, R&D, sales, customer service, and delivery.**

- Innovation
- People
- Safety
- Passion
- Quality 

![Values](https://sgesco.com.au/hs-fs/hubfs/assets/images/website/values-icon-circle-white.png?width=100&height=100&name=values-icon-circle-white.png)

#### **Values**

**We are driven by five key related values that are guiding principles throughout our organisation, as foundations for staff development, R&D, sales, customer service, and delivery.**

- Innovation
- People
- Safety
- Passion
- Quality 

## Our Story

Over the past half-century, SGESCO-MAX has quietly become an Australian mechanical and electrical engineering company of some renown, driven by wanting to know how things work – and how they can work better.

Our staff have thrived on vehicle auto-electrical challenges and developing market-first solutions using technology sourced from all over the world to create safer and more intelligent vehicles.

In the industries we serve we know only too well that people are human, mistakes happen, and that when you are dealing with large vehicles mistakes can be deadly.

Our constant quest to create safer vehicles and solve emerging challenges caused by greater automation of the industry has driven a safety solutions culture at SGESCO-MAX that is more vibrant than ever.

As we enter the 2020s, we are at the threshold of a quantum leap in technology to help improve vehicle safety systems, driven by the push for autonomous vehicles. Advancements in Radar, Ultrasonic and LiDAR technologies, coupled with the overlay of Artificial Intelligence promise to provide more effective solutions. National transport agencies and local councils are driving a harder line on safety. The industry is responding through commitments, investment, and training to create a safer world when it comes to the use of heavy vehicles on our roads and in workplaces. And SGESCO-MAX is positioning itself at the forefront for companies to embrace the [**MAX-SAFE Safety Eco-System**](https://sgesco.com.au/safety-solutions/max-safe-safety-eco-system?hsLang=en).

## Get In Touch

 CONTACT