Urban streets are getting busier!
Is your fleet ready for the rising
VRU risk? 

With ever increasing urban growth, Council fleet operations are interacting with the general public, and managing the growing risk of pedestrian, cyclist and scooter rider incidents is now a viable option with MAX-SAFE PROTECT 360 AI. 

An intelligent, modular safety system designed to help councils protect pedestrians, cyclists, and other vulnerable road users — and comply with Chain of Responsibility (CoR) obligations. 

The Risk is Real 

Urban growth means more people, more movement, and more risk — especially where heavy vehicles (HV) and Vulnerable Road Users (VRUs) meet. For councils, that means more pressure to reduce incident rates, protect community members, and comply with  CoR obligations. 

As cities and suburbs become denser, HVs are operating in tighter spaces with increasing numbers of pedestrians, cyclists, and scooter users. Most of these VRUs move unpredictably and often slip into blind spots — creating a high-risk environment that your drivers may not be equipped to manage just with their own vision. 

Blind spot collisions aren’t just tragic — they’re preventable. 

PROTECT 360 AI is the latest, AI-powered safety solution from SGESCO-MAX — built as a modular system to help councils like yours stay ahead of risk, improve safety outcomes, and protect lives in all types of applications.

Increase in VRU equals increase in RISK

The Smarter Safety Solution 

MAX-SAFE PROTECT 360 AI is an advanced camera-based safety system engineered for local government fleet operations. It features: 

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360° monitoring of blind spots around the vehicle 

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AI-based recognition to distinguish people from background clutter 

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In-cabin audible alerts to warn the driver of immediate risk 
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Option to have advanced external add-on warning to alert the VRU in danger by audible and visual alerts

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Modular configuration — add front, one or both sides, rear, or corner monitoring based on your risk evaluation of the vehicle operations 

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Meets and exceeds CoR primary duties

Why Councils Are Acting Now 

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Supports community safety initiatives 

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Consideration to add vehicle safety into tender specification for government contract vehicles

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Minimises liability and helps with CoR obligations

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Can be retro fitted to heavy vehicles in all applications to improve risk management

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Ready to Take the Next Step? 

Let’s talk about how PROTECT 360 AI can reduce the risk of VRU-related incidents in your fleet. 

Book a consultation with our safety team to: 

SGESCO Check Icon Review your fleet’s current risk profile  

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SGESCO Check Icon Discuss contract compliance opportunities


Get In Touch