We create active and passive vehicle safety devices and warning systems to help solve our customer’s complex safety challenges and are known for being a solutions-driven company. Our research and development team has developed a range of products such as anti-rollaway breaking sensors, reverse and side watch radars, seat belt and driver warning systems, as well as speed and RPM limiting control devices.
The key benefits to our clients’ organisations include enhanced safety, reduced driver risk, reduced property damage and reduced insurance claims. Overall, we enhance company performance and workplace health and safety.
Today, across the Australian and Asia Pacific regions, our solutions are used in thousands of heavy vehicles as part of tailored factory-built solutions, or as aftermarket safety modifications.
Our products are sold through an authorised network of highly skilled dealers, with productisation led by our head office in Brisbane.
SGESCO-MAX is a privately owned company based in Archerfield, Queensland. The organisation was established by Albert McPherson in 1962, originally as Starter, Generator Exchange Service Company (SGESCO), working in auto electrics, then marine electronics, before evolving into mechanical electronics.
In 2000, Albert acquired Max Instruments, the Queensland distributor of VDO (now Continental) instrument gauges, and re-branded the combined organisation to SGESCO-MAX. Since the turn of the millennium, Albert and his son, Marc, have transformed the business to specialise in vehicle safety and monitoring solutions. Today it’s a vibrant second-generation business, with youngest son, Scott also joining the company in late 2020 as Managing Director.